Est. 2015

Dental Marketing Agency

70% of Dental Marketing investment is wasted

UpDent is the agency with over 10 years specialising exclusively in dental clinics, mastering the most advanced strategies to maximise the patients who arrive and accept treatment at your clinic.

Google My Business+900 clinics · 10 years dental-only · 5X avg ROI · 98% retention

Does your clinic suffer from the 70% problem?

What would change with the Updent Plan

You invest in marketing, but most leads only ask about price or never show up for the appointment.

A steady, predictable flow of first visits for high-value treatments (implants, clear aligners, cosmetic dentistry).

Your front desk team can't keep up, calls are missed, and no one knows how many patients fall through the cracks.

More patients who actually show up and accept treatment plans, thanks to automated conversion and follow-up protocols.

You have no visibility into your marketing spend: you see clicks, impressions, and "leads", but don't know how many convert into profitable treatments.

Full control over your investment: you know how much each new patient costs and what ROI you're getting per treatment.

You depend on directories and platforms that set your prices and squeeze your margins.

Less dependency on external directories and more patients coming directly to your brand and your calendar.

We implement a marketing system that lets us track the return on every penny you invest in your clinic's marketing

Some agencies tell you about results, we prove them

+100
Dental websites
Successfully launched, optimised and converting
+30%
More calls
Clients see a monthly increase in calls from their Google Business Profile.
+300%
Average increase in patient acquisition
Results in the first 6 months
+5000
Qualified leads generated monthly
For dental clinics
98%
Client satisfaction
Based on quality surveys
5x
Average campaign ROI
Every euro invested is multiplied by five
+100
Dental websites
Successfully launched, optimised and converting
+30%
More calls
Clients see a monthly increase in calls from their Google Business Profile.
+300%
Average increase in patient acquisition
Results in the first 6 months
+5000
Qualified leads generated monthly
For dental clinics
98%
Client satisfaction
Based on quality surveys
5x
Average campaign ROI
Every euro invested is multiplied by five

Real cases

Want to see real results?

Max Dental

Challenge

Scale patient acquisition for clear aligner treatments

Results

  • 6x increase in monthly treatments
  • 30+ new Invisalign patients per month
  • Invisalign Diamond status in under 1 year

Clínica Dental Universitaria

Challenge

Turn academic authority into high-value patients

Results

  • Top 1 in national and local SEO rankings
  • One of the highest-rated clinics in Spain
  • Notable increase in implants and complex treatments

Imboclinics

Challenge

Dominate local visibility after failing with Meta Ads

Results

  • 80% local market share
  • Positive ROI from the start
  • 92% qualified conversion rate
The real problem

Struggling to attract qualified patients to your dental practice?

The digital world no longer works like it used to. Your potential patients are spread across Google, ChatGPT and social media: if you only bet on one channel, you will never get the steady flow of enquiries you need to fill your diary.

And you already know that. You have probably hired a «marketing expert» or an ad agency, invested thousands of euros, and all you have got are empty promises and results that do not translate into filled chairs.

You are here because you need a real solution for one (or all) of these problems:

  • Show up first when it matters: maximum visibility on Google and on new AI search engines like ChatGPT or Perplexity, exactly when someone searches for a dentist in your area.
  • Pay less per new patient: modern Google Ads strategies designed for dental practices, without wasting your budget.
  • Social media campaigns that convert: ads that do not just generate clicks, but qualified patients interested in your treatments.

"Your dental practice is not struggling to get clients; it is struggling against outdated, one-dimensional strategies from agencies that focus on vague results."

Strategy Team — UPDENT

We analyse your case and present a personalised strategy

Every dental clinic is different. That is why we apply the 4P Method as a personalised journey, always starting with a diagnosis of your current situation and adapting each step to your area, your surgeries and your goals.

Step 1

Free audit — Week 1

We review your current situation: how patients find you, what campaigns you have, how your reception responds and where patients are being lost. At the end you receive a report with the strengths and leaks of your clinic.

    Step 2

    Plan for your clinic — Week 2

    With that audit, we design a concrete plan just for your clinic: which treatments to boost, which channels to use (Google, social, SEO) and what to adjust internally (website, reception, follow-up).

      Step 3

      Launch — First month

      We activate campaigns, adapt your website and start working with your reception team so every contact is handled correctly. You continue with the day-to-day running of the clinic, we handle the marketing.

        Step 4

        First clear signals — Months 1–3

        You start to see an increase in first visits from the actions we have set in motion. More patients arrive at the clinic with the intention of starting treatment.

          Step 5

          Optimisation process

          We see which campaigns and messages are bringing the best patients in your area and focus more investment there. From this point on, the system stabilises and becomes a growth engine for your clinic.

            The real problem

            Why «General» Agencies will not deliver results for your clinic?

            The problem with hiring a generalist marketing agency is that they do not understand the particularities of dental clinics.

            They will apply the same strategies as for any other business, when we know our sector has very specific characteristics.

            And if you do not know them, a large part of your budget is wasted.

            Leads
            100
            Contacted
            40
            Booked
            20
            Visit
            10
            Sale
            2

            Of every 100 leads, only 2 become patients without a conversion system.

            Our sector is not about getting «leads»

            1

            It is about designing a system that, after capturing them, provides personalised follow-up until they attend the free consultation.

            2

            That includes a detailed plan to convert each visit into a potential patient.

            3

            And designing a marketing plan that makes them book treatment and become recurring patients for months or years.

            More than 100 practices established dental clinics trust us

            We don't experiment with your budget; we apply proven acquisition systems already multiplying profitability for hundreds of practices. Forget likes that don't pay the bills — see how we turn clicks into real patients for clinics that demand results.

            Clínica Dental Universitaria
            Ede Formación
            Orgaz dental
            Imboclinics

            Success stories

            Client wins

            Our dental marketing agency turns dentists into local stars, finding the best patients.

            Excellent on Google
            ★★★★★
            More than 250 reviews

            Since working with UpDent, we have doubled the number of first visits for implants. Their focus on lead quality is what makes the difference.

            A

            Dr. Alberto Ruiz

            Clínica Dental Ruiz

            A professional and committed team. They perfectly understand the needs of a dental clinic and results show from the first month.

            E

            Dr. Elena Martínez

            Clínica Dental Martínez

            Every day that passes, a clinic in your area gets ahead of you

            Today, most patients start by searching on Google, reading reviews and comparing websites before making a decision. The clinic that appears first, conveys more trust and responds first usually wins the patient.

            In our experience with clinics across the UK, we always see the same pattern: those who invest in a serious digital system first, take most of the profitable first visits in their area. Those who wait end up competing for what is left.

            If you still do not have a clear system to be found, booked and retained, the best time to review it with data is now.

            Book a free meeting

            A Message From Our Founder

            Most agencies treat a teeth cleaning the same as a full arch implant. Their strategies are generic, out of touch, and do not understand the inner workings of a high-growth clinic.

            I have worked with dental practices for over a decade. I know what you care about.

            Not rankings, not traffic, not colorful charts. New patient cases. Our entire process is built with that goal in mind, which is why we are so effective at what we do.

            From the way we operate to the way we structure our contracts, we are not here to bill you for busy work, we are here to help you scale.

            Jose Diaz
            Founder, UPDENT
            Lets Work Together
            Jose Diaz

            FAQ

            Got questions? We've got answers.

            Because most agencies apply the same system to any business — restaurant, garage, or dental clinic. Updent has spent over 10 years working exclusively with dental clinics. We understand your margins, your chairs, and the full patient journey from first contact to accepting a treatment plan.